Global Presence With over 59,200 employees worldwide, adidas has a vast global presence that offers opportunities for sales expansion across various regions and markets.

Innovative Tech Stack Utilizing cutting-edge technology tools like Workstream, Collab, and DocuSign, adidas showcases a commitment to innovation that can be leveraged in sales engagements to appeal to tech-savvy customers.

Revenue Potential Generating substantial revenue, the potential sales opportunities with adidas are promising, especially when compared to similar companies like Nike and Under Armour with whom adidas competes in the sporting goods industry.

Heritage and Culture With a strong focus on heritage and culture, adidas can create unique sales strategies that resonate with customers seeking authenticity and a connection to the brand's legacy, presenting a competitive advantage in the market.

Changing Lives Through Sport The brand's ethos of changing lives through sport provides a powerful narrative for sales professionals to connect with customers on a deeper level, fostering loyalty and driving sales through shared values and aspirations.