Expanding Geographical Reach First Financial Bank has recently expanded its offices to Grand Rapids, Michigan, and Chester, United Kingdom. This geographical expansion provides an opportunity for sales professionals to explore new markets and offer their services to potential clients in these areas.
Key Personnel Appointments With the hiring of key personnel such as Lance Murray as Chief Information Security Officer and the appointment of Chris Turner as Commercial Market President for Grand Rapids, there are opportunities for sales development representatives to leverage these relationships and the expertise they bring to drive business growth.
Industry Recognition Being a long-standing player in the banking industry, First Financial Bank's reputation and industry recognition can be leveraged by sales professionals to establish credibility and attract new clients who value experience and stability in their financial partners.
Technology Integration First Financial Bank utilizes a range of technologies such as Dynatrace, AngularJS, and iOS. Sales development representatives can highlight the bank's technological capabilities and digital offerings to attract tech-savvy customers seeking innovative banking solutions.
Strategic Hiring Decisions The recent appointments of Jeff Judd and Jeff Steigelman in key commercial banking roles present an opportunity for sales professionals to capitalize on the fresh perspectives and networks these individuals bring to the table, potentially leading to new business opportunities and partnerships.