Employee Movement Recent departures and hires of key executives at Ketchum present an opportunity to reach out to new decision-makers who may be in the midst of evaluating communication consultancy services. Building relationships with these individuals could lead to new business partnerships.

Award Recognition Being recognized as the Large Consultancy of the Year indicates Ketchum's expertise in the industry. Leveraging this prestigious award in sales pitches can differentiate the company from competitors, instilling confidence in potential clients about the quality of services offered by Ketchum.

New Service Offering The launch of the 2024 U.S. Election Navigator offering showcases Ketchum's innovation and adaptability to evolving client needs. This new service can be positioned as a valuable solution for clients seeking specialized communication strategies during political seasons, opening doors for new business opportunities.

Executive Leadership Change The appointment of a new CEO and President, Rafferty, brings fresh perspectives and strategies to Ketchum. Engaging with the new leadership team presents a chance to introduce your offerings aligning with the company's vision under new leadership, potentially leading to fruitful collaborations.

Sustainability Focus With a history dating back to 1923, Ketchum's commitment to progress at work for innovation aligns with sustainability-driven companies. Positioning Ketchum as a partner in driving positive change through effective communication strategies can resonate with environmentally conscious clients seeking like-minded partners.