Customizable Outdoor Living Spaces LIPPI specializes in creating personalized outdoor living spaces through unique and refined designs. This focus on customization presents an opportunity to target customers looking for tailored solutions to enhance their outdoor environments.

French Artisanal Craftsmanship As a symbol of French expertise, LIPPI's commitment to delivering sophisticated and high-quality products appeals to customers seeking artisanal craftsmanship. Leveraging this reputation can attract clients valuing tradition and excellence in their outdoor projects.

Technology-Informed Product Offerings Utilizing a tech stack including tools like Hotjar and Yoast SEO, LIPPI demonstrates a tech-savvy approach in its business operations. This technological edge can be highlighted to engage with customers interested in innovative solutions that blend technology with outdoor design.

Mid-sized Revenue Bracket With a revenue between $10M - 50M, LIPPI falls within a competitive mid-sized bracket. Positioning the company as a provider with established revenue but room for growth can appeal to clients seeking reliable partners with potential for scalable projects.

Distinct Market Positioning Against competitors in the cosmetics industry, LIPPI's focus on outdoor living spaces sets it apart. Emphasizing this unique positioning can attract customers looking for specialized solutions beyond typical cosmetic offerings, presenting a niche market opportunity for growth.